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Category Archive: Uncategorized

A Look at SpeedPro’s Company Culture

October 23, 2019

Coupled with business strategy, a well-defined and differentiated company culture is one of the most important factors influencing an organization’s success. Research from the consulting firm Deloitte found 94 percent of executives and 88 percent of employees believe this to be true.

As industries across the board become increasingly crowded with competition, a distinct culture that helps support and guide business strategy gives companies an advantage. Organizations that put specific focus on their culture tend to have happier employees who feel valued at work.

As a franchise brand, we have worked – and continue to work – diligently to create an organizational culture that helps to motivate SpeedPro studio owners and gives them the foundational guidance and tools to keep their individual teams inspired to put forth their best effort.

Here is a sample of some of the attributes of the SpeedPro company culture that helps to inspire our brand’s growth:

  • Highly Collaborative

SpeedPro franchisees are part of a family of studio owners.

“As a SpeedPro studio owner, we collaborate and know that tenured owners can share and mentor new owners, which makes the brand and system stronger, one question, one studio, and one client interaction at a time,” said John Barber, owner of the SpeedPro in Norcross, Georgia.

When new studio owners are ramping up their business, an existing SpeedPro franchisee will act as a buddy studio for that individual. As a result, an owner who hasn’t officially opened their doors yet can start building a client roster and working on projects with the help of their fellow franchisees.

  • Client-Centric Philosophy

As a business-to-business (B2B) franchise concept, SpeedPro owners are invested in ensuring their clients’ needs come first. The brand promise is built around the idea that each studio is an extension of their clients’ design, event planning, marketing and advertising teams.

It’s a consultative approach that distinguishes SpeedPro from other printing franchise concepts that are more focused on solely delivering a product. It’s critical that franchisees and their teams take the time to understand and help visualize a strategy that will help ensure their clients achieve their business objectives.

  • Dedicated to Growth

Most franchisors will tell you they want to expand their footprint by adding new units at a consistent pace. The same is obviously true of SpeedPro as well, but we’re also equally dedicated to making sure existing franchisees are achieving the strongest unit-level economics possible.

“My goal is to grow our brand well beyond 130 studios, of course,” said Larry Oberly, SpeedPro CEO. “But, we also have to make sure we never lose sight of helping our current franchisees by expanding and enhancing our infrastructure and support services. That, in itself, is a tremendous draw for entrepreneurs interested in owning a SpeedPro studio. By collaborating, the SpeedPro home office and our studio owners will do this together.”

  • Focused on Innovation

As a leader in wide-format printing, we need to ensure we’re doing everything we can to stay ahead in our industry. This is reflected in the tools and operational guidelines made available to studio owners to assist them in marketing their studios to different types of clients, including designers, architects, creative directors, marketing professionals, small-business owners and members of the C-suite.

At the same time, you can see innovation in the products and services franchisees can offer their clients. For example, studio owners can print on acrylic, brushed metal and glass surfaces, in addition to many other substrates. This expands the types of applications and fosters creative freedom for studio owners and their clients.

As you investigate franchise opportunities, remember that you have to weigh any potential financial gains alongside cultural alignment with the brand. Investing in a franchise is a serious commitment, so you want to ensure that you’re in step with the franchisor.

Learn more about SpeedPro’s business model here!

How the McKenny Family Runs their SpeedPro as Husband and Wife Franchise Duo

October 10, 2019

When Mike McKenny graduated from Florida Southern College with a degree in music, owning a wide-format printing business wasn’t in the cards. Mike went on to become a music teacher and work at a large insurance company. Molly McKenny, Mike’s wife, business partner and high school sweetheart, also held a position in insurance for 10 years after completing her duty as a member of the United States Army Reserves.

The couple’s careers were soon uprooted once Mike approached Holly with an idea.

“One day I told Holly, ‘Hey I have this crazy idea – we’re going to start our own company,’” Mike said. “She thought I was absolutely nuts. Then I told my dad that I needed to pull him out of retirement, and I dragged everyone into this fun, wild craziness.”

For the past three years, Mike and Holly have been running their own SpeedPro in St. Petersburg, Fla., and living out Mike’s crazy idea of business ownership.

He Says, She Says: Owning a SpeedPro as a Married Couple

If you asked Mike and Holly five years ago if they could ever work well together professionally, the answer would have been “no.”

The reason their business partnership works, however, comes from their strategic approaches. Holly is more focused on the day-to-day operations, which allows Mike to dream big. She calls him the “Yes Man” of their SpeedPro team – no idea is too outlandish, and no goal is unattainable.

“What makes our relationship work is that we’re opposites,” Mike said. “I tend to be very big picture, throwing stuff up on the whiteboard and hoping it works.”

Together, Mike and Holly embody the hard-working, entrepreneurial traits and skillsets we look for in a SpeedPro franchisee.

Growing the Business on Their Own Terms

With minds as creative as Mike and Holly’s, it’s important for them to be given license to mold their business how they see it. One of their favorite parts of coming to work each day is the freedom they feel as owners of their own business.

“SpeedPro gives us the freedom to do what works for our particular location,” Mike said. “The products we offer, staffing, pricing and equipment is all up to us.”

One of the ways Mike and Holly have used that creative liberty is in the equipment they have acquired over their three years in the wide-format printing industry. The husband-wife team opened with store with a simple printer and laminator. After seeing the needs of their clients and considering how they can improve the service they offered, they began buying new equipment, including a full flatbed printer. Mike and Holly’s SpeedPro is now so equipped and customized for their clients that their new concern is a lack of in-store space.

Mike and Holly run their business with client satisfaction as their highest priority. If their clients are happy, they’re happy.

“I’m fulfilled being a SpeedPro owner,” Mike said. “That’s the best way to say it. I enjoy the challenge. I enjoy the growth.”

Are you looking to start your own business? Contact us today to learn more about our franchise opportunities.

A Day in the Life of a SpeedPro Husband-Wife Franchisee Team

October 1, 2019

After decades in the workforce, many employees spend the twilight of their careers watching the clock and dreaming of retirement. Yet, a growing number of older adults who give retirement a try end up changing their minds.

While some go on to pursue part-time careers to maintain some structure and specialized skillset, more former retirees are finding a successful second-act career by building their own business. More than 50 percent of small-business owners are over the age of 50.

Pat DelBrocco was one of many who reached retirement age but wasn’t yet ready to close the door on his career. Instead, after nearly four decades as a top sales executive at The Coca-Cola Company, he decided to open his own SpeedPro franchise.

“When I was looking for a new opportunity as I was retiring from Coca-Cola, I ran across the SpeedPro brand, which from my perspective was a very exciting prospective business for a number of reasons,” said Pat. “With the endless opportunities and growth potential, I kept going back to that brand for business ownership.”

https://www.youtube.com/watch?v=odXDJIbVZI8&t=

Taking the First Steps toward a Second Act with SpeedPro

After looking further into the SpeedPro franchise opportunity, and the booming large-format printing industry, Pat was sold on the business. He and his wife, Charmane, decided to open their own SpeedPro franchise and begin building the business in their Tampa Westchase community.

“I was a stay-at-home mom for 20 years before Pat and I bought this franchise, and while I was at home, I was very active as a community volunteer – particularly with the PTA,” Charmane said. “When we decided to invest in SpeedPro, I was browsing the client verticals. One of those verticals was education, and I immediately felt a connection there.”

Almost four years after opening their doors, the DelBrocco’s continue to have longstanding client relationships and partnerships with area schools to this day.

“When I’m dealing with SpeedPro and particularly with Pat and Charmane, I know that they are going to partner with me and help my vision come to fruition – and see that process all the way through,” said Robert Florio, a longtime SpeedPro client and local high school principal.

At SpeedPro, no two days – or two studios – are the same, but developing a strong B2B client base for long-term, repeat business remains a universal, system-wide key to success.

That’s why the DelBroccos spend much of their time nurturing these client partnerships, in addition to participating in the hands-on printing and production process.

“For us to be successful, it’s really important to have a longstanding relationship with clients,” said Pat. “That way, we can understand the client’s buying and printing needs, so we can develop solutions they may not even be thinking about and really ‘wow’ them. That’s one of the areas we pride ourselves on – going above and beyond to really impress our clients.”

“There’s nothing better than having a client say they love the work you did,” Charmane added.

A Strong Base of Repeat Business that Builds Itself

Plus, by developing a foundation of high-value, repeat clients, SpeedPro franchisees benefit from a built-in network of business prospects – so they can seamlessly grow their business without spending their days generating new leads.

Instead, they can also enjoy the creative and collaborative process that goes into the creation of unique marketing solutions, which help clients achieve their business goals with large-scale graphics.

“My role in this industry is helping customers take advantage of our resources that can help build their brand, generate awareness and boost their business,” said Pat.

Although neither Pat nor Charmane came from a background in marketing or large-format printing, the comprehensive, interactive training and support they received from the SpeedPro home office helped prepare them for any and all projects thrown their way.

But, because each day, project, graphic and client is so unique, the DelBroccos still haven’t found a dull moment in business ownership with SpeedPro.  

“In this industry, I’m always challenged to find the best possible solution for our clients,” Charmane said. “It is a challenge, but it’s extremely rewarding as well.” 

To learn more about becoming a business owner with an industry-leading franchise, contact us today!

This Wide-format Printing Franchise Owner Draws on Passion and Strategy to Grow his Business

September 26, 2019

Not having a background in the large-format graphics industry never impeded Bob Mejerle’s progress as a business owner.

Bob decided to become a SpeedPro franchisee after spending more than three decades in a corporate career in the global technology sector.

Having reached a point when retirement is the pathway for many people, Bob chose franchising.

“I wasn’t interested in going out and trying to prove a brand new concept,” said Bob, who is based out of Alpharetta, Georgia.

Bob also ran a number of consulting businesses, but a wide-format printing franchise was a completely new venture.

Building Momentum with their SpeedPro Franchise

When Bob and his wife Laura Lee first got started as SpeedPro studio owners, they admittedly had to wear many different hats.

“When you’re first starting out, you typically have a small staff so you’ve got to be resourceful,” Bob emphasized.

Generating brand awareness and recognition within their local market was one among many different tasks Bob and Laura Lee had to accomplish. Bob spent a significant amount of time doing his due diligence within the Alpharetta business community to identify potential clients, taking on opportunities to prove themselves as a wide-format printing vendor and converting the initial projects into long-standing relationships.

“Once you start proving yourself, all of a sudden more and more business opportunities arise,” said Bob.

One of the first big projects Bob and Laura Lee landed was applying vehicle wraps to a fleet of trucks, trailers, chaser cars, busses and other types of vehicles for a global pharmaceutical corporation that sponsors this professional cycling team that races internationally. Ever since, vehicle and fleet wraps have been a significant segment of their business.

Meanwhile, they’ve been able to foster growth in the area of corporate events; helping large organizations set up for such occasions by designing, producing and installing branded graphics for large meeting venues.  For example, the Mejerles worked with a global technology company, which was hosting a multi-day event at a local hotel. Branded signage was installed throughout the entire venue, which included: parking areas, escalators, elevators, floors, and meeting rooms and hallways.

Additionally, Bob and Laura Lee have expanded their business to include a greater focus on interior and exterior signage, fabricated displays, large-scale exhibits and many other applications, including wall murals and dimensional signage.

“In our business, we’re able to do a lot of fabrication,” Bob said. “Building things is a particular love of mine.

Not only are these passion projects for Bob, but he’s also compensated well for these types of installations because they’re highly customized for the client.

Stepping Back from Operations as a Wide-Format Printing Franchise Owner

Each year, Bob and Laura Lee have been able to pare back on their time working in the business, and focus more on growth instead.

Bob drew upon his experience in Corporate America, where he oversaw different service divisions and focused on hiring the right talent who had the requisite technical skills that he lacked.

It’s been within the past two years that Bob’s put more of his time into business development – or, sales and marketing.

“It’s really easy to sell something that you’re passionate about,” said Bob. “And I really do enjoy this business.”

A big reason why Bob is so enthusiastic about being a SpeedPro studio owner is the concept is based on the business-to-business (B2B) model. As opposed to dealing in the end-consumer market, Bob is able to work with everyone from business owners to members of the C-suite to marketing executives.

Today, one type of clientele that’s gaining the most momentum is commercial interior designers. These are the people who typically work with architects and builders to complete projects, including wall murals, wall coverings, floor graphics, window graphics and acrylic graphics.

Key Lessons Learned as SpeedPro Franchise Owner

An important lesson Bob has learned operating his studio has been aggressively managing the materials used in producing the various project deliverables. Ultimately, when a franchisee is seeking ways to grow their profitability, they have to keep these costs in mind – as well as the frequency of specific projects – to determine a fair price that has sufficient margins.

Another resource that Bob found to be invaluable is his fellow studio owners. There is a tremendous amount of knowledge sharing regarding the use of products/materials, installation tips, equipment and pricing.   

For example, Bob was proposing work for a local ice skating rink. He was trying to determine the appropriate vinyl that could be branded and installed successfully under the ice. Since there are not a lot of ice rinks in the South, this was a perfect opportunity to tap the knowledge of owners in the Midwest and Northeast where there are plenty of ice rinks. Consequently, a Denver-based franchisee walked him through the use of tried and proven media, as well as installation tips. Clearly, one of the hallmarks of Speedpro is the ability to provide our clients with experienced based solutions.

Are you ready to learn more about owning a SpeedPro studio? Get in touch with a member of our franchise development team here!

Capitalize on the Latest Marketing Trends with a Wide-Format Printing Franchise

August 13, 2019

Wide-format printing is becoming an increasingly popular solution for businesses in search of effective marketing strategies. In today’s digital age, there’s ad fatigue with smartphones and other digital devices, making large-format graphics are an eye-popping way to capture consumers’ attention in the real world.

At SpeedPro, we change with the times to make sure franchisees are able to  provide their customers with the latest, on-trend designs to tell their stories. And this means opening a business that will remain in-demand and continuously evolve to ensure our brand is synonymous with innovation.

Here are just a few examples of marketing trends that SpeedPro franchisees have integrated into their suite of solutions:

Experiential Marketing

Immersion has become an invaluable tactic in the marketing world. The ability to pull an audience completely into your message and story isn’t easy, but large-format printing is an effective way to do that.

Experiential marketing has the potential to be the future of businesses connecting with their audience and leaving a powerful impression on them. Allowing people to physically walk alongside a 40-foot wall mural designed to create a hip, forward-thinking aesthetic or even transforming a bar into the iconic Moe’s Tavern from The Simpsons to help it stand out from its competition creates a lasting connection between the business and its audience. They’ll remember those moments and that company far longer than seeing an ad for the same product or service on Facebook.

At SpeedPro, our franchisees work hard to come up with creative solutions to clients’ needs. They have freedom to brainstorm and execute any experiential marketing ideas that will meet their clients’ needs and situation.

Our franchisees know how to create experiences for their clients to make their marketing as powerful as it can be.

Improving Work Environments

Another use of large-format graphics that is growing in popularity is the installation of window graphics and wall murals inside of businesses to improve internal productivity.

Bright colors, graphics and motivational quotes all go a long way to increasing a company’s productivity. Not only does large-format signage make a business setting more exciting and creatively inspiring, it also promotes company culture and lets new employees and visiting partners see what type of organization a business is. It helps with recruiting new workers as well as inspiring old workers.

As a SpeedPro studio owner, your clients may ask you to create anything from a wall mural in a basketball arena to one-way glass paneling in a business overlooking a city sidewalk. You and your team come up with the perfect printing solutions to all of your clients’ needs.

This is more than just making a cup of coffee – you’re helping businesses transform their workplace and improve how they operate. A particularly striking business space can mean a loyal client as well as free marketing for your SpeedPro Imaging studio when workers ask who designed it.

Client Customization

In 2019, people want customization. They want the product or service they receive to be just for them.

Embracing this strategy of personalizing our service has numerous benefits. Giving clients exactly what they want greatly increases their satisfaction with your work. In addition, it leads to brand loyalty, establishing SpeedPro Imaging as the industry leader in wide-format printing.

When people approach you in need of signage, they have often have a specific conceptual idea in mind. As a SpeedPro Imaging franchisee, it’s your job to help turn that conceptual idea into a visual idea.

All of your projects will begin with a client meeting intended to clarify what kind of visual communication the client wants. After you have an idea, you’ll propose your recommendation on how best to clearly convey your client’s message. Once your client is happy with an agreed-upon, you’ll move forward in creating the signage that will blow their audience away.

Do you want to own a business that capitalizes on the current large-format printing marketing trend? Contact us today!

What Services Do You Provide as a SpeedPro Franchisee?

July 30, 2019

At first look, a wide-format printing franchise opportunity may not be as cut and dry as other business concepts. A restaurant franchise, for instance, is easy to understand as a category – albeit more complicated to operate than a business like SpeedPro.

And once you start to peel back the layers of what a wide-format printing business is, the more you realize what a simple concept it is built upon and how streamlined it can be for studio owners. Although there is a wide variety of solutions you provide as a wide-format print shop franchise owner, the fundamentals of the business are straightforward. To help familiarize you with the most common products and services SpeedPro franchise owners provide, here’s a quick breakdown:

  • Architectural and Glass Finishes

Used for interior and exterior applications, glass finishes are applied to glass surfaces in primarily commercial spaces. Some examples include applying finishes to conference room glass walls, adding a frosted look to outside-facing windows to enhance privacy and reduce distractions, and installing tinted applications to reduce glare and make offices more energy efficient.

  • Decals

Businesses use custom decals to accomplish a variety of marketing and branding initiatives. Studio owners create vinyl decals that can be applied to walls, windows, floors, vehicles or even equipment like laptops. Decals can be used to promote an event, a limited-time offer or sale or give a business’s name greater visibility on company-owned vehicles. Meanwhile, they can be cut in any shape or size, providing SpeedPro clients with nearly unlimited creative options.

  • Environmental Graphics

Wall murals and coverings in corporate environments, restaurants, healthcare facilities, retail spaces and other areas are one of the most common types of environmental graphics. These are larger-than-life installations that help businesses breathe new life into a space. Applying vinyl adhesive graphics, SpeedPro studio owners work with their clients to create a more branded feel, adding logos, colors, slogans and other elements that communicate a company’s culture.

  • Event Graphics and Tents

Many clients come to SpeedPro studios with an idea but not a fully thought-out strategy when it comes to event marketing. Whether they’re attending a conference in Las Vegas or exhibiting at a local festival, it’s important for businesses to stand out with their displays to attract the attention of attendees. SpeedPro studio owners help identify the right style of tent or booth based on the event and the company’s objective. Some types of event graphics and tents include trade show displays, printed wall or stage backdrops and backlit graphics.

  • Indoor and Outdoor Signage

As a studio owner, clients will need to attract customers using high-impact, visually appealing signage on their business’s exterior, as well as compel customers to take specific actions once they walk through the front doors. Indoor signage can be directional or wayfinding in nature, helping people find where they want to go. Businesses can also build their brand by including signage that conveys their mission and values. Meanwhile, outdoor signage may come in the form of backlit signs, banners, flags, custom contour cut designs and A-frame sidewalk signs.

  • Point of Purchase Displays

A point of purchase (POP) display is a type of large-format printing product used when a consumer is making the decision to make a purchase. Retailers, auto dealers, financial institutions, sporting venues and large number of brick-and-mortar businesses depend on POP displays to help motivate their customers to make a purchase. The display may be a tablet stand or kiosk, a wall display, window decals or life-size cutouts.

  • Vehicle and Fleet Wraps

Complete or partial vehicle wraps give business owners the opportunity to increase brand awareness in whatever market they operate. Many organizations have a fleet of company cars that employees use. For example, logistics companies regularly need wraps to brand their vehicles to attract the attention of consumers and potential clients. At the same time, small-business owners may want to invest in a vehicle wrap for their service-based enterprise.

The SpeedPro business model is designed for individuals who excel at forging relationships with other business owners, appreciate and facilitate a consultative approach to working with clients, and know how to manage a small, yet dedicated team.

It’s with this team that you can leverage the large number of SpeedPro products and services to solve your clients’ marketing and advertising pain points. With industry-leading training and support, you can be confident in living up to the brand standards of uncompromising quality and quick delivery with each project – all of which facilitates repeat business and referrals.

Want to learn more about owning a SpeedPro studio? Get in touch with a member of our franchise development team here!

Why Businesses Are Investing in Wide-Format Printing

June 27, 2019

With a healthy economy comes competition across industries for consumers and workers. Wide-format printing businesses are enjoying these times and look forward to the days ahead because other businesses turn to them for solutions to attract customers and employees. SpeedPro Imaging studios, known for being solutions providers, are positioned well to capitalize on the demand for signage needs in their markets.

Offline Attention Grabbers

Although we live in a digital age, we rely on and take notice of a variety of signs every day. Businesses realize this and are investing in wide-format printing everywhere consumers are to grab their attention.

For example, out-of-home (OOH) advertising showed the most growth for non-internet media formats in 2018, including TV, radio, magazines and newspaper. In other words, spending by businesses on billboards, vehicle/fleet wraps, bench wraps, window graphics, banners and more is strong.

Online advertising is great when businesses want to go after specific demographics. But, OOH signage allows businesses to build brand recognition, be seen by a wider audience and attract customers they might miss out on otherwise. Brands become top-of-mind when consumers see advertising for them regularly and brand awareness grows.

Because consumers today spend so much time in front of screens, where they’re exposed to a plethora of digital ads, OOH advertisements stand out. This helps brands stand out from their competitors.

At the same time, OOH ads can be a strategic complement to businesses’ online marketing efforts and provide an impressive return on investment. For example, every dollar spent on OOH advertising generates an average of $5.97 on sales.

Endless Possibilities

Wide-format printing provides businesses with versatility and variety. From large-format graphics seen by millions of commuters on their way to and from work to vehicle wraps observed by pedestrians waiting for the light to change, wide-format printing solutions allow businesses to increase their presence in ways that other forms of media cannot.

Even at trade shows, businesses can stand out among their competitors with the right displays. Backdrops, table coverings and toppers, floor graphics, and other forms of signage will help catch the eyes of attendees.

Businesses, especially retailers, use windows graphics to entice consumers inside. Once in the store, customers can be encouraged to make purchases with an attractive and persuasive point of purchase displays.

Happy Employees are Productive Workers

Wide-format printing can be influential when attracting consumers, but businesses also use the versatile medium for help retaining employees, by keeping them engaged and happy. Businesses in the United States lose $550 billion each year just because workers don’t feel connected to their work environment. With the current tight labor market, businesses want to hang onto their valued employees as long as they can.

Depending on the workspace, companies use experiential design, wall murals, elevator wraps, floor graphics and directional signs to increase contentment, satisfaction, brand pride and other positive feelings at work. A well-designed office can boost productivity by 20 percent.

Why Businesses Invest in SpeedPro

Businesses turn to SpeedPro franchise owners for wide-format printing solutions because we work as true marketing partners, not just as another vendor. We are a part of each community where we have a franchise location – reputation means everything to us because we often rely on repeat business.

Because we’re a franchise, business owners can rely on us for consistent, high-quality work across the entire system of 150-plus studios in North America. As a franchise, we are able to utilize system-wide coordination in developing and delivering marketing materials anywhere in the United States.

We also have abundant resources to stay current with the latest trends pertaining to operations in the wide-format printing industry. Ongoing training and general business operations help each studio owner remain competitive and appealing to other businesses interested in wide-format printing solutions.

To learn more about SpeedPro’s appeal to other businesses for wide-format printing, visit our website.

The Economic Forecast for these 5 Industries and How They Impact SpeedPro Franchisees

October 18, 2018

The economic forecast for the restaurant, real estate and retail industries is strong. The future looks bright for the home improvement and health provider industries, as well as many others.

This is good news for SpeedPro Imaging franchisees since these industries, and many more, rely on services provided by the digital printing industry. It’s important to note that the forecast for our industry is also positive. It is healthy in 2018 and will continue to thrive in the foreseeable future. It has a track record for growth: Five years ago, in 2013, the digital print market was worth nearly $121 billion; in 2024, it will be worth more than $272 billion.

Here’s what SpeedPro Imaging franchisees can look forward to from these supporting industries:

Restaurant

The restaurant industry continues to grow despite challenges caused by disruption. Some segments of the industry are faring better than others, such as fast-casual concepts, which are expected to grow by 7.5 percent by the end of 2018. Quick-serve concepts are anticipated to grow by 3.5 percent while casual and fine dining restaurants are predicted to grow by 2.7 percent. But, with tax cuts taking effect next year, spending to eat out is expected to increase in 2019.

Restaurant industry growth means demand for a wide variety of signage – window graphics, feather flags, digital menu boards, retractors and table coverings. And, don’t forget about food trucks, which will need vehicle wraps.

Economic Forecast 1

Real Estate

Due to demand caused by a tight real estate market and the number of natural disasters that have destroyed homes or displaced people, more housing units are slated to be built – in the area of 6.6 million.

That means developers and real estate agents will be eager to sell these new homes. Large-format printers can expect increased demand for all kinds of outdoor signage, vehicle wraps and window graphics.

Retail

Consumer spending continues to be strong due to a low unemployment rate and rise in discretionary spending, which contributes to a healthy retail environment. That includes in-store sales, which means there’s plenty of demand for point of purchase displays.

Economic Forecast 2

Home Improvement

Because the housing market is tight, many current homeowners are choosing to stay put and remodel instead. This is a boon for big box home improvement suppliers, like Lowes and Home Depot. Retailers with showrooms for appliances and fixtures will also need various forms advertising, including in-store displays, to bring customers in, inform them of sales and direct them to the right areas.

Health Providers

Thanks to an aging population, there’s greater demand for health service providers, including hospitals. Hospitals will undergo renovations, which includes adding more than 1 million hospital beds. The cost of health care will also increase, so patients and their families will expect an experience that resembles a hotel stay. That means enhancing indoor décor, which provides an opportunity for large-format printers to supply digital signage, wall murals, elevator wraps, window graphics and more.

Economic forecast 3

Economic Forecast for SpeedPro Imaging: Growth

These are just a few of the vertical industries with a strong economic forecast that will benefit SpeedPro Imaging franchisees for the remainder of 2018 and well into 2019. Combine the growth of these industries with the nature of digital printing – to help other businesses make money with the use of several different applications – and the opportunity for each SpeedPro studio owner to grow their own business is excellent.

Our 2017 gross profit margins are a testament to that. The top performing quartile of franchise studios had gross profit margins of 64.2 percent – significantly more than the typical small business, which see gross profit margins of 25 to 35 percent.

For information about franchising opportunities with SpeedPro Imaging, contact us today.

 

The Technology That Fuels Our Wide-format Printing Franchise, Pt. I: All-inclusive Startup Program

August 7, 2018

The print industry has evolved far beyond what many people imagine when they think of printing. This is largely due to advancements in technology, particularly with wide-format printers. In fact, a recent industry report estimates the large-format printer market will reach $10.59 billion by 2023. The rising value of the industry is driven by the dynamic, high-quality output these types of printers create.

SpeedPro continues to introduce more game-changing equipment and programs to empower our franchisees and ensure our brand remains highly competitive. That’s just one reason why we’re constantly looking for new technology and all-inclusive programs to help our studio owners get their business off to the strongest possible start.

This article serves as the first in a series exploring the different ways we keep our franchisees on the cutting edge of technology, enabling them to focus on keeping their business running efficiently:

All-Inclusive Startup Program

With SpeedPro’s all-inclusive startup program, franchisees don’t have to worry about all the details and equipment that can quickly overwhelm new business owners. Instead of researching and price-checking all the latest technology and equipment, we take the guesswork out of the process by doing this for all new franchisees.

Our Home Office team purchases everything – from printers to paperclips – a new studio needs. Not only do we buy all your equipment for you, we also ship it right to your door, so you can get your business up and running as quickly as possible. Here are just a few examples of all the technological equipment we buy and send to you, so you can focus on the business side of your franchise:

  • Wide-format printers
  • Cutters
  • Laminators
  • Production tables
  • Computers
  • Furniture
  • Starting inventory
  • Office supplies

Startup Program Add-On: New HP FBFB550 UV Flatbed Printers

In addition to our all-inclusive startup program necessities, we offer different add-ons so franchisees can get an even greater competitive edge. Recently, we’ve introduced HP UV flatbed printers as an add-on for our newly-updated and more robust franchise startup package.

These printers allow our franchisees to keep ahead of the competition, as they’re able to offer customers:

  • High-quality applications
  • Improved high-density photo print modes and high white opacity
  • Tabletop roll holder
  • Multi-image-multi-size capability

In addition to the numerous benefits SpeedPro consumers garner from these printers, they also help out our franchisees from a business standpoint, adding strategic advantages to the already lucrative SpeedPro business model. Here are just a few benefits for studio owners:

  • Increased efficiency – Typical turnaround time for prints are 24-48 hours and can be even faster with the highly-efficient UV Flatbed printer. This large-format printer enables studio owners to load, print and collect media simultaneously, allowing a continuous workflow and saving time and money.
  • Reduced labor and material costs – With the new printers, studio owners can print directly to rigid and flexible substrates. Not only will this cut down on labor costs, it will also eliminate the need for two materials – putting money back in the franchisee’s pockets.
  • Unique product opportunities – Aluminum, glass, mirror and acrylic are just some product possibilities franchisees can advertise to consumers, with the new printing technology.

To learn more about the technology and other competitive advantages that set SpeedPro Imaging apart from other franchise opportunities, get started here.

Leveraging Professional Network Results In Strong Start For This Speedpro Franchisee

July 17, 2018

By maintaining a strong, professional  network of people he developed through his previous employers, Mark Simmons quickly grew his SpeedPro Imaging franchise in Apex, North Carolina. He hit the break-even point in the fourth month of ownership and started earning a salary by the eighth month.

The Jump from Retail to Large-Format Printing

Mark spent more than 30 years in retail, beginning as a store manager at a lumber retailer and ending as Regional Vice President for Advance Auto Parts. In between, he held other high-level management positions with Target, Linens N Things and Wegmans Food Markets. In 2015, his position was eliminated and Mark had to decide whether he wanted to stay in retail, which often requires you to move to where the jobs are, or pursue a new career path. With roots established in the Raleigh area and a daughter in high school, Mark chose the latter. He decided to become a business owner.

Intrigued by wide-format printing – car wraps, large wall murals, window graphics and more – and the cool and fun factors involved, Mark pursued the franchise opportunity with SpeedPro Imaging. Plus, being a hands-on operations guy, the owner-operator model appealed to Mark, as did the strong gross margins in the large-format printing industry. Mark opened his SpeedPro in Apex, a suburb of Raleigh, in 2016.

“SpeedPro made the short list,” he said. “The business model was attractive to me. I enjoy the B2B interaction, which I experienced in some of my previous positions. Plus, I felt like SpeedPro offered more work-life balance as opposed to retail, which includes a lot of hours and traveling that caused me to miss a lot of holidays and other important events.”

Tapping Extensive Network for Lucrative Jobs

Mark wanted to start his new career as a SpeedPro Imaging franchise owner strong, so he reached out to people in his professional network that he spent more than 30 years developing. Doing so gave him a significant head start.

“I jumped in with some large companies that I had connections with very early on that has paid dividends for me,” he said. “We started doing work for American Airlines in our first six months of business. That’s been very fruitful for us – we’ve done signage for them in Charlotte and Raleigh, Pittsburgh, Washington D.C., Miami and Tulsa.”

Mark was also able to leverage the relationships he maintained with people at Advance Auto Parts, the national retail company where he had previously worked. SpeedPro of Apex has taken on large projects for that company all over the United States.

Landing repetitive business accounts has helped maintain the momentum. For example, SpeedPro of Apex works with home builders, which require a lot of large-format printing work. At the beginning of July, the printer had 12 projects for 10 neighborhoods with a single builder. With six to eight clients like that, franchisees should do well, Mark said.

“Once you show them how great you are at project management, hitting deadlines and quality of work – there’s really no conversation on price,” he said. “They trust you’re going to do the work, charge a fair price and they don’t worry about it.”

The Right Team Contributes to Strong Growth

When he started, Mark was not up to speed on large-format printing. There was a lot to learn. But, he did have an eye for detail and a vision for the way things are supposed to look. To fill in the gaps, he hired a team of four people with printing experience, including a production manager with a graphic design degree.

In the two years since opening, Mark has also assembled a network of subcontractors for installations. He has purchased a lot of equipment, which has allowed him to bring most of his printing jobs in-house instead of sourcing it out to other SpeedPro locations.

“We can now do 95 percent of our jobs in-house with our own equipment – that’s a good feeling in the first two years,” he said. “SpeedPro is a unique model. You can scale the business without multiple locations. You can scale it with just one.”

To learn more about what sets SpeedPro Imaging apart from other franchise opportunities, visit our website.