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Category Archive: Franchise News

Your Q4 SpeedPro Plan

October 6, 2022

If you’ve decided that opening a large-format printing business like SpeedPro is the right choice, your next decision will be when to start. The old cliché, “There’s no better time than today!,” is absolutely true when it comes to SpeedPro franchise ownership! The SpeedPro franchise discovery and time-to-open don’t take nearly as long as other brands might. Our entire team is dedicated to helping new franchisees get up and running quickly.

The path to SpeedPro ownership

If you’re a good fit for the SpeedPro business model, you can achieve ownership and operation in just a few months. There are four major stops on the path to Studio ownership.

  • Discovery: The initial discovery phase for SpeedPro is done in eight simple steps. Throughout this process, you’ll have the opportunity to learn about our business model, ask questions and see if SpeedPro is a good fit for you. Our development team will work with you to discover your goals and experience as a business owner and make sure our culture aligns with your needs and ours, too. If moving forward is the best choice, you’ll sign the franchise agreement and begin forging your path to ownership. This process typically lasts between 60–90 days.
  • Onboarding: Once your franchise agreement is signed, you’ll begin finalizing details for your Studio with our Onboarding team. We’ll help you secure financing and select and lease a site within your territory. You’ll also partake in a two-week training program at the SpeedPro Home Office that gives you in-person, hands-on experience running the business.
  • Ramp-up: With all the details in place, you’ll get to work on growing your business before you even open your doors! Our Kickstart program allows new owners to work with a Buddy Studio to fulfill orders while your Studio is being built.During this time, you’ll be networking and developing relationships with nearby business owners and agencies. Yes, you read that right…before your Studio even opens its doors, you’ll have the ability to sell, take and produce orders, and make money!
  • Buildout: The buildout process for SpeedPro Studios is relatively quick and simple, thanks to our open floor plan and minimal office space.Our owners also enjoy a robust startup package. You don’t have to spend time doing research and sourcing printers. Our turnkey solution will be delivered and installed quickly and efficiently, so you can begin taking business right away! The full buildout typically lasts 30–60 days.

When all is said and done, a new SpeedPro Studio can be complete in around 100 days. Starting this process at the beginning of Q4 could allow you to open your business in the first few months of next year.

Benefits of planning early

Unsure of whether now is the right time to begin your SpeedPro journey? Consider some major benefits of getting a jumpstart on new-year business planning.

Logistically speaking, launching a business in Q1 gives you the majority of a calendar year to accumulate financial data, tax deductions, and more. You’ll leave your first year with a clear indication of growth areas and challenges.

Time is also on your side when you prepare your business early in Q4. Financing, permitting, and other paperwork all takes time to process. As banks and municipalities approach the holidays, they can get backed up, which causes delays that might last into the new year. You’ll want to plan ahead to beat the rush, so your business can open as early as possible.

Q4 is an important time for SpeedPro’s B2B clients, too. As you begin your Kickstart program, you’ll have a chance to network with prospective clients right as they’re beginning to think about new-year campaigns. This is a prime time to solidify sales and capitalize on clients’ fresh marketing budgets in Q1. Once you land the account, your doors will be open just in time to deliver quality products.

If you are interested in SpeedPro’s light manufacturing, wide-format printing business, don’t hesitate. Get a jumpstart on business planning, request more information and dive into your discovery process today!

Large-Format Printing is an Evergreen Business

July 26, 2022

Investing in a franchise system is an investment in your long-term future. After you pour time, energy, and money into starting a business, you want to be able to grow it year over year. This means the business model needs to remain relevant in the marketplace.

Large-format printing is one such business centered around innovation and technology that constantly evolves and improves over time. For decades, organizations have turned to wide-format print companies like SpeedPro to fulfill their branding, marketing and advertising needs. This is not merely a trend. Clients continue to ask for high-quality printed products—and are expected to continue to long into the future—even as the industry evolves and adapts. For this reason, it’s logical to make this distinction: opening a SpeedPro Studio means opening an evergreen business.

Large-format Remains Key in Advertising

The marketing and advertising industry has changed dramatically over the years. However, large-format print products are still a mainstay.

Print products like banners, murals, billboards, and vehicle wraps are part of “out-of-home” advertising (OOH). This segment of marketing is meant to catch consumers’ attention while they’re driving to work, shopping, or running errands. OOH has great return on investment and the ability to catch the eye of passersby more effectively than one email in a cluttered inbox. Because of its longstanding history, prevalence, and cost-effectiveness, OOH is not expected to wane anytime soon. Visual messaging and branding will continue to be key areas of focus for marketers.

Large-format printers like SpeedPro play a critical role in bringing OOH to life. Advertisers at Fortune 500 companies, schools, and even nonprofit organizations don’t have immediate access to high-quality printers capable of producing extremely large graphics. Rather, they turn to Studios like SpeedPro to print their wide-format posters, wraps, and more. The annual growth of the large-format industry shows just how important our work is to these clients.

SpeedPro Keeps Up with The Times

Although large-format printing is poised to stay relevant for years to come, that doesn’t mean the industry isn’t changing! Print studios must adapt and be open to the latest technological advancements in order to meet customer needs.

Fortunately for SpeedPro Studio owners, innovation is one of the core tenets of our business. We invest heavily in the latest technology to ensure we remain at the forefront of the industry. This approach allows us to meet higher customer expectations related to sustainability, resolution, and material quality. It also allows us to incorporate new forms of large-format signage, like digital screens and backlit graphics. Also, the SpeedPro brand is committed to working with vendors who are committed to innovation as well as their equipment design, inks, substrates and materials, and more.

Secure Your Future in Large-Format Printing

When becoming a business owner, you want to make sure your business doesn’t rest solely on shifting trends. If your customers move on, you won’t have a business!

At SpeedPro, franchisees have confidence in two facts:

  1. Large-format printing remains a critical component of advertising.
  2. SpeedPro remains dedicated to setting the pace with new technology and adapting as the industry grows.

Combined, this is a recipe for a fantastic, evergreen investment!

When you open your very own SpeedPro Studio, you don’t have to worry about the business becoming obsolete because of changing trends or technologies. The SpeedPro business model will remain both relevant and important to our clients across a multitude of client industries. Once you open your doors, you can focus on building relationships with other businesses in your area that need your large-format print services. Let the SpeedPro Home Office Team handle the innovation and testing, and we’ll provide resources to support you as you grow.

At SpeedPro, we give passionate business owners the tools, resources, and training they need to develop their large-format printing Studios. This gives you the freedom to build wealth for you and your family’s future—without the fear of obsolescence. Request more information about SpeedPro’s franchise opportunity today and begin the discovery process.  

More than Products, SpeedPro Delivers Great Service

July 12, 2022

Having great products is a pillar of any successful business. Customers want to leave a company knowing they’ve been given a high-quality, long-lasting item that meets their needs. However, what’s equally as important as products is a business’s customer service. This is especially true in a relationship-based business like SpeedPro.

SpeedPro franchisees don’t worry about the quality of their products or service because the SpeedPro name is synonymous with customer satisfaction. We know this because our brand has achieved an unbelievably high Net Promoter Score® of 95! This high score goes a long way when it comes to our current and potential clients. Read on to learn more about why that matters.

What is a Net Promoter Score?

Net Promoter Score (NPS) is a quantified representation of customer experience. Using surveys from customers, NPS gathers information about their level of trust in and respect for your brand. Businesses around the world use this score to benchmark their customer satisfaction levels and compare it to other companies in their industry.

NPS is reached by asking one simple question on a 0–10 scale: “How likely is it that you would recommend this brand/product to a friend or colleague?” The responses are grouped into three segments.

  • Promoters: Those who answered 9–10 are your promoters, or customers who are loyal to your brand and will help it grow.
  • Passives: People who answered 7–8 are passives. Typically, they are satisfied with your service but might be swayed by competitors because they aren’t very loyal to your brand.
  • Detractors: Customers who answer 0–6 are usually unhappy customers who didn’t have a great experience—or who had a very bad one. They may dissuade others from working with your brand in the future and can hamper your growth.

With survey responses in hand, you can calculate your score by subtracting the percentage of detractors from the percentage of promoters. The resulting score will range between -100 and 100. Bain & Co, the source of the NPS system, suggests that above 50 is excellent, and above 80 is world class. SpeedPro is world class level!

Why Net Promoter Score Matters

Every brand wants to have a positive impression on customers. Positive customer experiences help build a base of loyal, repeat business and keep clients satisfied. A high score – like SpeedPro’s 95 – indicates to a company that their customers are already happy with the level of service they’ve been given.

NPS is not only useful for determining how satisfied customers have been with their experiences. It is also a critical tool for estimating the future growth of a company. When a brand has a high NPS, that means it has a lot of loyal customers and very few unsatisfied ones. Loyal customers are more likely to return, but they’re also more likely to increase brand awareness through word of mouth. This type of marketing is free for companies and results in more potential clients!

SpeedPro Combines Great Products with Great Service

SpeedPro’s NPS was gathered by surveying customers of studios across the country. Our excellent NPS score of 95 is significant within the large-format printing industry and across other industries. It even beats out scores from popular brands like Nordstrom’s. Our NPS illustrates how much SpeedPro customers value our studios’ professionalism and reliability.

They know that when they come to SpeedPro, they’ll receive:

  • A partnership-focused approach, where our studio staff works collaboratively and respectfully with each client;
  • Solution-oriented meetings centered around what products would work best for their unique needs;
  • Top-quality installation and service once the product is complete.

What this means is SpeedPro franchise business owners provide not only great products but also the customer service necessary to be continually high ranked and recommended.

Are you ready to join one of the highest-recommended franchise brands in the nation? Inquire about SpeedPro’s large-format printing opportunity today!

Start Your Summer with SpeedPro

June 21, 2022

For most people, summer means vacations, family gatherings, sporting events, and outdoor adventures. But for determined entrepreneurs, summer is also a fantastic time for new business planning!

If you’re interested in opening a B2B franchise, consider SpeedPro, a light manufacturing, large-format printing business. Getting started with SpeedPro during the summer months is a great way to position your small business for success. Here’s why.

Why start a business in summer?

The summer season tends to be slower when it comes to new business startups. There are a number of potential reasons for this.

First, people get busy during the summer months and put business planning on the back burner. Between vacations, kids being out of school, and social events, many entrepreneurs decide they’re simply too busy to get started and push their planning to the fall. Second, many entrepreneurs intend to time their business opening for the new year or the end of the year. This means a lot of people ramp up during the fall and winter seasons.

However, there’s no one “right” season for your business’s launch! Summer is a fantastic choice and may actually give you some advantages in the market. For example, by starting your SpeedPro franchise this summer, you will be up and running in just a few short months,  partner with businesses in your community, and generate revenue sooner than your wait-til-later counterparts. And, let’s be honest, the fall leads swiftly into the holiday season, the busiest time of year for most people.

Remember, there’s no perfect time to start a business. The startup tasks, onboarding, and responsibilities are the same no matter the season. So, why wait to begin your entrepreneurial journey? Waiting until “later” might just become “never” if you delay.

hire and manage a franchise employee team
Summertime is a great time to pursue business ownership, and be up and running quickly!

The path to SpeedPro ownership

Another important thing to consider is the timeline to opening for your chosen franchise system. With SpeedPro, it takes a few months for franchisees to work through the discovery process, sign the franchise agreement, buildout their Studios, and open their doors. Beginning this process in the summer allows you to get up and running that much sooner.

Take a look at the timeline breakdown, from discovery to opening.

  • Discovery process: SpeedPro’s 8-step discovery process helps you learn about our business and determine whether it’s the right fit for you. It ends with you signing a franchise agreement and beginning your franchise journey. This entire process can last between 60 and 90 days.
  • Training: After completing the discovery process, all new Studio owners partake in a two-week training session at the SpeedPro home office in Denver, Colorado. During this time, you’ll learn everything you need to know about operating a SpeedPro Studio.
  • Studio buildout: After selecting your Studio’s location, there will be a buildout period to ensure the property meets the needs of your business. Although this process varies, most buildouts take 30 to 60 days. During this time, you’ll work with a nearby Buddy Studio to build client relationships and generate revenue—even before your doors open!

After these few months, your Studio will be complete and you’ll be ready to host your grand opening!

Begin your journey today

SpeedPro’s streamlined startup process makes it easy to launch your Studio with support in just a few months. Starting in the summer allows you to get up and running before the end of the year. You’ll enjoy solid business footing as you enter the new year, with a full calendar year for budgeting and tracking sales. Opening before the start of the new year also allows you to take advantage of local business’s fresh marketing budgets. When these organizations need large-format printing for their new-year strategies, your established Studio will be prepared to help!

Our rapidly expanding franchise system is looking for determined, relationship-driven entrepreneurs to join our team. If you’re interested in launching your own business in the large-format printing industry, request information about SpeedPro and begin the discovery process this summer.

Office Buildings Need Large Format Printing

May 19, 2022

SpeedPro’s wide-format printing franchise owners enjoys a plethora of client verticals. We work with organizations large and small, from construction companies to nonprofits to local event hosts. However, one of the biggest market segments we serve is the commercial office industry.

Tapping into the office market in your region is one of the most lucrative moves you can make for your SpeedPro Studio. Office buildings offer a world of opportunity—and the future is looking bright thanks to a few trends! Here are a few reasons why SpeedPro’s product line is a perfect match for local office properties.

Identify the Organization

Office buildings—especially those with multiple tenants—rely on large-format signage to identify themselves. Companies might use banners, three-dimensional signs and window graphics to proudly display who occupies their space. Inside, standard, and digital signage helps to delineate between offices and support each company’s branding.

Because many office buildings look the same from the outside, these types of signage are key to helping employees and visitors get to the right place. They also assist in wayfinding by directing visitors to the correct office location.

Choosing high-quality signs from an experienced printer like SpeedPro also helps these organizations make a great first impression. Using quality signage, they’re able to demonstrate how much they care for and take pride in their office environment. This translates to greater trust from customers.

Give Buildings Personality

Large-format signage does so much more than merely identify a specific company, though. Organizations often invest in new and interesting types of signage in order to support their branding efforts and give their building a unique identity.  

For example, branded architectural finishes or contour cut signage may serve as a statement piece for an office building’s lobby. Custom wallpapers and murals can support corporate branding, leaving visitors with a sight worth remembering.

Bright and colorful wallpaper really makes this space inviting and fun!

Each large-format print product an office client chooses should be purposeful and interesting. This way, they’re able to reinforce their brand identity and set their building apart from others in the area. SpeedPro’s advanced printing technology lets us print on almost any material, giving our clients an expansive pool of unique products to choose from.

Enhance Office Culture

The signage an office client uses not only affects its customers but also its employees. After all, they are the people working in the office every day! It’s important that employees enjoy being in their work space and feel comfortable within its four walls.

These days, brands are looking for new ways to entice workers back into the office after the COVID-19 pandemic. Large-format products like wall murals and interesting signs can transform the look and feel of these spaces. Signage featuring scenic murals, mission statements, and inspirational quotes can motivate employees, remind them of the organization’s vision, and boost company morale. These products also make the work environment more inviting, rather than the standard white or gray walls. When offices are more engaging, employees are more engaged in their work!

mountain interior wall graphic
A gorgeous conference room brings life to meetings!

Assist the Offices in Your Community as a SpeedPro Franchise Owner

SpeedPro often helps commercial office clients execute their marketing strategies through large-format print products, but our assistance hits close to home, as well. By livening up the office environment with unique signs, wall graphics and branded finishes, we help corporate tenants stand out in the marketplace and keep their employees happy. Because of this combination of services, SpeedPro acts as a one-stop shop partner for many organizations’ branding and marketing efforts.

There are always new companies looking to build and expand their local presence. This is just one of the reasons SpeedPro Studios thrive in their regional markets. The pool of brands in need of large-format printing is there and ready to be tapped!

If building your own wide-format print Studio sounds interesting to you, request more information about SpeedPro’s printing franchise opportunity today. With SpeedPro, you can grow your small business and aid other businesses in their growth at the same time!

SpeedPro’s Place in the Pop-Up Market

April 20, 2022

The pop-up retail trend has been gaining ground for years, and the pandemic only made it more popular among brands. A form of experiential marketing, pop-up retail is a fantastic way for brands to experiment with their businesses and attract more consumer attention.

As the pop-up shop trend grows even larger in the years to come, brands will need a trusted partner to produce the large-format print products used in their temporary locations. SpeedPro can be that partner. Check out why pop-up retail is exploding and how SpeedPro franchise owners are positioned to benefit.

Understanding the Growing Pop-Up Trend

Pop-up retail, also known as “flash retailing,” is a way for brands to set up short-term, low-budget experiences. These shops are often set up in vacant retail storefronts, empty venues in shopping malls, and even mobile trailers, warehouses, and outdoor spaces.

Pop-up shops are particularly popular among online stores, giving them an opportunity to sell to customers in person. Pop-up shops aren’t only for things like clothes, however. Brands are creating pop-up experiences for their hair or nail salons, jewelry shops, bars, eateries, training centers, and much more. The key is taking a business to a new location and setting up a temporary shop.

More and more businesses are turning to the pop-up trend because of its ability to provide great customer insights and generate buzz. Pop-ups are useful for creating excitement about a new launch, showcasing exclusivity, testing new products, and exploring new markets. This is all done in a low-cost and low-risk way.

COVID-19 made pop-ups even more common. As businesses closed mid-pandemic, they left the retail sector’s vacancy rates at an all-time high. In many cases landlords are now willing to be more flexible with their leases, giving brands the ability to rent space for a few months or as little as a few days. Additionally, digital fatigue has led to the rise of in-person shopping once again. Consumers are eager to get out and experience new things.

According to a recent study by Shopify, 32% of brands said they’d be establishing or expanding their use of pop-up and in-person experiences in the next year. This just shows the existing market for pop-up retail and how much it’s growing in the near future. 

How SpeedPro Serves the Pop-Up Market

Pop-up retail is ultimately focused on delivering immersive brand experiences on a short-term basis. Brands rely heavily on foot traffic to bring curious customers through the door, then use branded materials to keep them inside. This means brands need eye-catching signage to advertise and create their pop-ups—but they also need it to be easy to install and takedown.

What this boils down to is that pop-up shops need large-format graphics that SpeedPro can provide! Our product line perfectly serves the needs of brands interested in launching their next pop-up. By working with local businesses that are taking their stores on the road, SpeedPro owners can create a package of print products that turn vacant storefronts into inviting spaces.

Advertising is critical to help pop-ups build brand awareness. Window and floor graphics are great ways to customize the space, direct customers, and advertise from the outside. Outdoor banners and flags are useful advertising materials to draw in passersby.

To maximize easy installation, pop-ups might also utilize a range of large-format materials. Retractable banners and stands, three-dimensional signs, point-of-purchase displays, kiosk design and signage, and even cardboard furniture are all great options for these brands. These types of graphics are durable and portable, allowing businesses to take them from one pop-up to the next.

SpeedPro’s hyperlocal approach also gives owners an edge in the pop-up market. When new brands come to town and are in need of large-format printing, being an established name in the market could bring you that new business.

Take Advantage of Pop-Ups in Your SpeedPro Studio

SpeedPro’s diverse product line and creative approach mean our studios are well-positioned to take advantage of the latest trends in retail and advertising. Through networking, you can make your Studio the go-to provider of large-format printing for local pop-up shops!

Request information online to learn more about SpeedPro’s print franchise opportunity and discover whether it’s the right fit for you.

SpeedPro Norcross Wins IFA Franchisee of the Year

March 30, 2022

SpeedPro’s John Barber is recognized for being an outstanding owner-operator by The International Franchise Association; Exemplifying excellence as a leading Business-to-Business large format printing franchise in his community.

Larry Oberly, CEO, and John Barber, owner SpeedPro Norcross

FOR IMMEDIATE RELEASE DENVER, March 22, 2022 /PRNewswire-PRWeb/ — SpeedPro, the nation’s leader in large format graphics, today is pleased to announce The International Franchise Association (IFA) named John Barber of SpeedPro in Norcross, Georgia, as Franchisee of the Year. Barber was honored at IFA’s 62nd Annual Convention in San Diego, California, for being an outstanding franchise establishment owner-operator.

“Franchisee of the Year Awards are the highest honors presented to individual franchisees,” said Matthew Haller, President and CEO of the International Franchise Association. “These local business owners like John Barber, represent some of the best entrepreneurs in the country and we are proud to recognize his contributions to their communities, their employees and all those they serve.”

The Franchisee of the Year Award, sponsored by IFA’s partner Paychex, recognizes leading franchisees who exemplify at least one of IFA’s “Open for Opportunity” core pillars: Community, Workforce, Diversity, Equity and Inclusion, and Veterans. SpeedPro is a 163-location franchise in the U.S. and Canada specializing in large-format printing. SpeedPro’s primary product applications include wall, window and floor graphics, event displays, digital displays, signs and vehicle and fleet wraps. A variety of industries are served by SpeedPro including advertising and marketing companies, retail, healthcare, museums and galleries, restaurants, franchises, event venues, educational institutions and more. SpeedPro’s mission is to partner with businesses to achieve success through innovative visual solutions.

Barber joined the SpeedPro Norcross studio as a partner in June of 2015, and has been the sole owner since September 2019. A graduate of the University of Minnesota Business School, Barber has worked for large corporations including Procter & Gamble, PepsiCo and a series of private equity ventures primarily in the hospitality and food service franchising industry.

“The past 2 years of the pandemic solidified Norcross’ leadership position in our marketplace as we added 642 new customers by leveraging our digital marketing strategy,” he said.

The reasons Barber received this award in the community category are many. As the pandemic started, the studio donated over 300 yard signs and banners to restaurants and retailers by driving around and giving them away for free. The businesses used the signs to message and communicate to people where they could still obtain meals.

Barber also partnered with 4 other companies during Easter weekend to feed 26,000 meals to displaced food service workers in greater Atlanta. The program was named “Feeding Food Service.” Barber has supported the hospitality and franchise industry after the great learnings he had in his early years in food service.

Creating art files used by the entire SpeedPro system, Barber’s studio donated over 200 8-foot Heroes Work Here signs and installed them at hospitals, police and fire stations, city halls, public works and regional medical facilities. Additionally, the studio donated the signs to the first COVID drive-thru locations at the Peachtree Immediate Care Medical facilities in Atlanta, and has been supplying all 30 plus locations with graphics since.

Additionally, the studio printed signs for all 16 cities in Gwinnett County, which was contacted by the Gwinnett Municipal Cities Association once they heard of the program. The 128 signs the studio printed and installed was at a 50% discount with Barber donating 10% of the revenue to the North Georgia Community Foundation to support families impacted by COVID.https://c255cfb4a4730682068c22489004aa88.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.html

“My experience as a franchisor and now as a SpeedPro franchisee has been a highlight of my professional career,” shared Barber. “2022 is shaping up to be another record year for our Norcross studio and hopefully the SpeedPro system as a whole.”

A recent IFA study showed that franchising helped lead U.S. economic recovery in 2021, with exceptional job and business growth across all franchising sectors. The industry on average provides higher wages, better benefits and more leave than non-franchised businesses, as well as greater opportunities to underserved communities and aspiring entrepreneurs, according to Oxford Economics research.

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About SpeedPro
SpeedPro specializes in transformation through large-format printing and graphics. SpeedPro’s expertise is in translating its client’s vision into flawless large-size graphics using the industry’s most innovative printing technologies. Whether you have print-ready artwork or you need to commission an original custom design, SpeedPro works with clients and marketing agencies of all sizes and industries to produce graphics and prints that add branded experiences to retail windows, sports arena banners, event graphics, trade show displays, vehicle fleet wraps, wall murals, and so much more. For more information, visit SpeedPro online at http://www.SpeedPro.com

About the International Franchise Association
Celebrating over 60 years of excellence, education, and advocacy, the International Franchise Association (IFA) is the world’s oldest and largest organization representing franchising worldwide. IFA works through its government relations and public policy, media relations, and educational programs to protect, enhance and promote franchising and the approximately 775,000 franchise establishments that support nearly 8.2 million direct jobs, $787.7 billion of economic output for the U.S. economy, and almost 3 percent of the Gross Domestic Product (GDP). IFA members include franchise companies in over 300 different business format categories, individual franchisees, and companies that support the industry in marketing, law, technology, and business development. For more information, visit the IFA online at https://www.franchise.org

How SpeedPro is Sustainable

March 22, 2022

Today’s customers demand sustainability. With conscious consumerism on the rise, businesses are looking for ways to infuse sustainability into their everyday operations. Eco-friendly marketing is one important—but often overlooked—piece of an organization’s sustainability efforts.

Fortunately for our business partners, SpeedPro has embraced sustainability in multiple ways! By making our large-format printing products and operations greener, we’re helping reduce not only our own but also our clients’ impacts on the earth’s materials and resources. This gives our franchise studios a leg up over the competition and a greater sense of pride as they do their work.

What sustainability means to us

In corporate operations, “sustainability” is often linked to reduced carbon emissions and pollution levels. While these are certainly important, we think of sustainability in a broader sense.

SpeedPro’s sustainable efforts encompass the health and wellbeing of the planet, air quality and human beings. The ways we make our business “green” are safer and healthier for our employees, produce less waste and are better for the environment! These efforts speak to our clients’ desire for eco-friendly production.

Why is sustainability important? First and foremost, it helps solidify a healthy future for new generations. By protecting the planet today, we give our children and their children a healthier environment.

SpeedPro’s sustainability efforts also help attract clients. Customers are prioritizing businesses that demonstrate a commitment to sustainability. SpeedPro’s B2B clients will come to us because of our range of sustainable product options, then use their green marketing to draw in customers of their own.

How SpeedPro chooses sustainability

SpeedPro’s everyday operations and product line support our commitment to sustainability. And the best part is, what we offer is always growing! As the industry evolves, we continue to present eco-conscious clients with products that are less impactful on the environment—without losing any of their professional quality or impactful messaging! Here are just a few ways we do it.

New ink types

Inks used in large-format printing have been some of the most pollutive over the years. Traditional inks contain solvents, which emit chemicals during the printing process. Fortunately, newer, more sustainable inks have become more common—and are even produced and endorsed by some of the largest names in the industry!

For example, UV-curable inks produce fewer chemical emissions than traditional inks, making them a safer and less-pollutive option. Another benefit of these inks is that they can be used to print on almost any surface. This means the sky’s the limit when it comes to sustainable materials!

SpeedPro studios also have choices for eco-solvent inks, which emit fewer volatile organic compounds (VOCs) and are less harmful to the environment. These inks also break down more easily during the recycling process, further minimizing the impact they have on the earth.

Sustainable substrates

What our projects are printed on is also extremely important. When our clients are finished using their banners, trade show displays or window graphics, they might throw them out. If our studios use greener substrates, they help minimize the amount of time it takes for those projects to decompose.

Historically, plastic materials have been among the most popular substrates in the large-format printing industry. But many plastics contain polyvinyl chloride (PVC), which is non-biodegradable and takes decades to decompose on its own. Newer plastic materials like PVC-free vinyl are becoming more mainstream and have a much lower impact in terms of waste.

We have plenty of recyclable substrate options, as well. Cardboard and cardstock are versatile and can be completely recycled. Wood products like wood veneer and MDO as well as textiles are also eco-friendly and growing in popularity thanks to evolving print technology. When printers are able to print on more materials, our clients’ options get broader and more sustainable!

Some of the materials we source from suppliers like Hewlett Packard come with a bonus recycling service. HP will provide shipping labels so clients can mail their old banners and other recyclable materials to be recycled properly.

Conscious and adaptable operations

SpeedPro isn’t just sustainable thanks to the products and equipment we use. We’re sustainable because we’ve made a commitment to the movement. Our day-to-day operations are designed to lower our carbon footprint and reduce waste. By investing in the latest printers and other technology, we’ve made large-format design and printing easier, faster and more efficient.

And, of course, the large-format printing industry is always changing. New technologies and business practices are making what we do more and more sustainable every day. We consistently research and invest in up-and-coming options to help lead the industry and remain on the cutting edge. One of the best parts of being part of SpeedPro’s network is that you’ll get access to new training and equipment that reflect evolving print practices. At SpeedPro, we stay on top of changes so your business can adapt and benefit!

Are you ready to launch your own large-format printing business? SpeedPro’s franchise investment offers more than just financial opportunity. Our model is built on flexibility, sustainability and collaboration for the best possible experience. Fill out our contact form to get started.

The Rise of Out-of-Home Advertising

March 8, 2022

There’s a common saying in marketing that “print isn’t dead.” Although this most often referrs to materials like direct mail, it also rings true for larger print products like window graphics and vehicle wraps. In today’s advertising landscape, digital might be growing, but large-format printing is still a win.

SpeedPro has positioned itself as a leader in the large-format printing industry and is successful for a reason. Our B2B clients understand the value of out-of-home advertising. The large, eye-catching designs customers see on the road or along the street have great ROI. Better yet, these types of advertisements are even more popular in today’s post-pandemic world. Opening a SpeedPro studio now allows our franchisees to meet the growing demand for out-of-home advertising products.

Out-of-home advertising draws eyes

Out-of-home advertising” or OOH refers to any advertisements a customer sees while they are outside of their home. This includes billboards, vehicle wraps, large posters or banners and murals in public spaces. Recent evolutions have also added digital screens and backlit graphics to the OOH mix.

What’s great about out-of-home advertising is that it’s able to be seen by a large number of people every day. Plus, it’s not dependent on precise targeting or timing like digital advertising is. If a customer isn’t on their phone much, they might not see the emails a brand sends out. But as they drive to work or run errands, they have a high chance of seeing a banner or wrapped vehicle on the road!

When done well, OOH advertising is extremely eye-catching and holds customers’ attention. They’re great for brand and event awareness but can also send targeted messages and encourage actions. Because of all these benefits, organizations in almost every industry have invested in out-of-home advertising.

Post-pandemic advertising looks different

The current marketing landscape has also given OOH advertising a boost. The pandemic changed the way customers interact with ads. For the better part of two years, people spent the majority of their time at home. This drove brands toward digital advertising, reaching customers on their phones and computers. Unfortunately, this resulted in a lot of digital “noise” and clutter that buyers quickly began to tune out.

With the world largely opened up once again, people are spending more time outside of their homes and away from digital spaces. Brands are investing more of their money and effort into out-of-home ads that buyers see in the real world. Not only are these ads reaching customers where they are, they’re also cutting through that digital noise and making buyers take notice.

SpeedPro is positioned to deliver

In order to execute a successful out-of-home advertising campaign, brands need a reliable partner in the large-format printing space. Banners, window graphics, vehicle wraps and other large, physical ads must be carefully designed, printed and installed to maintain a professional appearance and have the biggest impact on viewers. This is the exact area where SpeedPro excels!

SpeedPro’s product line is well suited to meet the heightened demand for this large OOH advertising needs like billboards, signage and more. Our studios are capable of producing a vast array of large-format products. We even have the flexibility to print on new and unique substrates, like wood, glass and eco-friendly materials, allowing us to keep pace with emerging trends.

What’s even better is that many of our products are cost-effective for both us and our clients. Vehicle wraps are one of the most cost-effective out-of-home advertising products in the industry, with an average cost of four cents per thousand impressions. That’s a lot of impact for a small investment!

Breaking into the large-format printing industry can come with some obstacles, especially if you don’t have the technical expertise or experience. Fortunately, SpeedPro has built a national presence and a stellar reputation for quality, professionalism and collaboration. Clients interested in launching or expanding their out-of-home ad campaigns know SpeedPro is the printing partner to choose for a full range of product choices. We provide all our owners with ongoing training and the latest equipment and technology in the industry to ensure they uphold the SpeedPro standard.

Are you interested in launching a business that is prepared to capitalize on the growing OOH advertising industry? SpeedPro’s franchise opportunity might be a great fit for you! Contact us today to get in touch with a franchising representative.

Who is the Ideal SpeedPro Franchisee?

February 1, 2022

SpeedPro studio owners across the nation come from a wide variety of backgrounds. You don’t need printing experience to be successful in our franchise model! Instead, we look for a few key traits in prospective franchisees that let us know you’ll be a driven, creative and collaborative owner.

If you’re considering investing in your own SpeedPro studio, take a look at the characteristics of our ideal franchisee.

Leader

First and foremost, SpeedPro studio owners must be great leaders. Whether your team stays small or multiplies over the years, your staff will need a leader they trust and respect. Our ideal franchisee has good leadership skills, is able to manage a team of employees, and works diligently to keep the studio running smoothly.

Business-minded

Experience in printing isn’t required to own a SpeedPro, but business experience is very important. In order for your studio to be successful, you need to have some experience in sales and business operations. You should understand what it takes to keep a business profitable and be prepared to make the “tough decisions” that help it flourish.

One key characteristic is the ability to seek out relationship-building opportunities like the chamber, civic organizations, and the like, and use these relationships to build your business over time. As a business-to-business (B2B) franchise model, not a business-to-consumer (B2C) model, our owners routinely meet with presidents, executive, directors, managers and more to understand their needs and how SpeedPro can exceed their expectations.

Problem solver

SpeedPro doesn’t just provide a service to clients. We create solutions. Therefore, problem-solving abilities are necessary on all levels of the business. Not only will you need to direct your team to solve problems to meet customers’ needs, you’ll also need to solve problems to keep your business running.

SpeedPro owners are a tightly-connected network of like-minded peers, and this network proactively seeks to help its owners when a need arises. Need a special substrate and your supplier is out of stock? Contact another studio owner who can help.

Creative

Creative products require creative thinkers! SpeedPro owners need to lead the charge in terms of creativity in order to deliver top-notch service to customers. From product suggestions to professional installation, thinking outside of the box for unique solutions sets SpeedPro apart.

Driven

Running a business can be challenging. SpeedPro owners need tenacity and drive in order to overcome hurdles and build a thriving studio. No matter what business ownership throws at you, you should be ready to push through to the other side!

Growth-minded

Although most SpeedPro studios open with a small staff and few clients, the goal is to grow. The large-format printing industry is growing at an exponential pace, and driven owners have the ability to grow along with it! Our ideal franchisee will be able to set goals for growth and implement strategies to achieve them.

Invests in the business

The investment you make when you first buy your SpeedPro studio is only step one. After that day, you should be making consistent investments in the business to help it grow and stay profitable. These investments are not only monetary—investments of time and energy are also critical to the SpeedPro way. This is not a “set it and forget it” type of venture!

Amiable and approachable

A big part of running a SpeedPro studio is networking and meeting with potential clients. For this reason, SpeedPro franchisees must be amiable and pleasant to work with. If you’re a “people person,” the day-to-day operation of your studio will be much easier and more successful!

Collaborative

At SpeedPro, we like to say we don’t merely provide a product—we build partnerships with customers. Our studios serve as an extension of our customers’ marketing and advertising teams, helping them find the perfect solution to their print and signage problems. SpeedPro owners must excel at working as part of a team and collaborating with their internal staff and clients to get the job done.

Follows the model

The SpeedPro model has been perfected over decades to position each and every studio for success. Using our training, tools, recommended equipment and streamlined processes, owners without a shred of printing experience can build a mini empire in their region.

Owners do get the freedom to grow their SpeedPro studio in the direction they choose—for example, targeting certain customer segments. However, we expect each owner to rely on the built-in operational model we provide when you’re serving clients.

The SpeedPro franchise opportunity is a great fit for entrepreneurs who love networking with clients, developing relationships and staying on the cutting edge. Between your skills and experience and our proven business model, you’ll be prepared to serve your territory in exciting ways!

If you’re interested in becoming a SpeedPro studio owner, fill out our contact form online. A representative will be in touch to get you started on the journey to ownership!