Tapping into New Markets with SpeedPro’s Diverse Verticals

Large-format graphics are all around us. From the doctor’s office, to the football stadium, to your favorite local restaurant, businesses and organizations of all types require large graphics to advertise, decorate and communicate. This wide applicability is what makes SpeedPro’s large-format print franchise model so appealing.

By offering a vast array of GREAT. BIG. GRAPHICS. – all with top-notch quality and installation – SpeedPro has solidified itself as the go-to partner for businesses of all types. Our Studios aren’t limited to one client segment for sales. In fact, we encourage the opposite! When you open your very own SpeedPro franchise, you can choose the type and number of markets you sell to.

The Power of Client Diversification

By serving a variety of client industries, SpeedPro passes several benefits off to franchise owners. The primary benefit is increased revenue potential. Our products can be easily tailored to meet the needs of very different clients, meaning a single Studio can serve a large volume of customers. Compared to a niche product catered to a smaller client pool, the SpeedPro product lineup offers immense potential for sales.

Having access to multiple client verticals also helps reduce risk for our franchisees. As the saying goes, you don’t want to put all your eggs in one basket. If trends impact your sole target industry, you might see a decline in sales. But, if you serve a range of industries with their own challenges and opportunities, sales growth in one market can buffer sales decline in another.

Finally, by providing service to almost every industry possible, SpeedPro has maximized our brand recognition in the marketplace and our stellar reputation helps SpeedPro franchise owners reap those rewards. Whether they work in transportation, healthcare, advertising, retail or real estate, clients come to know and trust the SpeedPro name.

SpeedPro Verticals Unlock Plentiful Opportunities

SpeedPro focuses exclusively on B2B clients—but this opens up a world of possibilities across industries! Whether public or private, small or large, our clients operate in almost every industry you can think of.

  • Small-Format Printers: Small-format printers are not SpeedPro’s competition—they’re our allies! Many Studios serve as white-label extensions of local printing companies, providing larger graphics to their customers. This collaborative relationship allows each company to focus on their skill set while serving the end-user’s needs.
  • Marketing and Advertising Agencies: Marketing and ad agencies also make fantastic clients for SpeedPro, because we help ad agency clients round out high-impact campaigns with large signage, trade show booths, wall murals, vehicle wraps and so more. By maintaining a pool of clients themselves, agencies can bring a range of project types to your Studio, setting the stage for great long-term relationships with repeat or referral business.
  • Retail Businesses: Retail customers are some of the most frequent investors in large-format graphics. From window and floor graphics, to banners and in-store displays, to branded signage, SpeedPro’s product line allows businesses to catch customers’ eyes and promote their products.
  • Corporate/Fortune 500 Businesses: Corporate clients often turn to SpeedPro for high-impact signage needs, like indoor and outdoor branded signs, custom wallpaper or wall graphics and murals. These projects are often multi-faceted and open the door for long-term partnerships as the company expands or evolves.
  • Event and Convention Venues: Stadiums, conference halls, convention centers and other venues use large-format signage all the time to promote their latest events. Events clients make great long-term partners and often need a rotating suite of banners and signage.
  • Educational Institutions: K-12 schools and universities rely on large-format graphics inside and outside their buildings, at recreation centers and sporting fields and within the community. Educational clients are also good for repeat business as their needs and events change with the seasons.
  • Construction and Real Estate Companies: Companies in the construction, development and real estate sector use large-format banners, signage and vehicle wraps to advertise their businesses and upcoming projects. Partnering with these companies could unlock lots of recurring business as they move from project to project.
  • Healthcare Providers: Hospitals, medical clinics and healthcare offices require clear, informative signage and appealing interior décor like wall murals and graphics. They need the highest-quality graphics available to ensure patient and visitor safety.
  • Government Agencies: Some SpeedPro Studios work with government agencies to provide signage for public information campaigns, department facilities, elections and more. These clients may come with long-term contracts with guaranteed revenue.
  • Hospitality Industry: There are tons of clients to be found in the hospitality sector, including hotels and restaurants. Larger-format signage is needed for branding, promotions and events on a recurring basis.
  • Skilled Trade Providers: Businesses in the skilled trades industries, including HVAC, plumbing, electric and more, are huge users of vehicle wraps for their company fleets. If the businesses have an office or storefront, they also may need signage and graphics to match their branding and build recognition.
  • Transportation: Public and private transportation organizations utilize SpeedPro’s products to ensure consistent branding and information on their buses, trains, stations and airports.

Build Your Studio Your Way

There are countless client verticals to choose from. When you open your own SpeedPro Studio, the markets you focus on are entirely up to you! SpeedPro gives franchisees the flexibility to cater the local business community’s needs as well as your passions or expertise.

Every region is different, and so is every SpeedPro location. Fortunately, there’s no shortage of businesses in need of large-format print products!

Eager to begin your franchising adventure? Contact SpeedPro to learn more about our large-format print business opportunity.